Complete these steps to get the most out of Taproot Plus

APPLY

Express your interest and select the time you would like to schedule a conference call with the nonprofit.

PREPARE

Familiarize yourself with the nonprofit. Do some quick research and skim through anything you can find such as their website and/or social media.

START

You'll have an 1 hour call to help a nonprofit leader navigate their challenge.
APPLY
PREPARE
START
Marketing Strategy
Social Services

Sessions

FINEQUITY
Brooklyn, New York
Marketing Strategy

Posted
Member since 2020-05-06

To get started

Sign In Sign Up

Tips for getting the most out of your session

Familiarize yourself with the nonprofit. Do some quick research and skim through anything you can find such as their website and/or social media.
Make a list of questions you have to clarify your understanding of their challenge.
Have the mindset of keeping the call focused on an issue that can be addressed in a 1-hour consultation, and steer the nonprofit to tangible next steps.

Session Overview

Setting up retargeting/Remarketing, Display, and Rich Media/Video Advertising
Knowledge of SEO, online search mediums and social media and an understanding of how all of these channels work together with advertising is a plus

Nonprofit Overview

Co-creating pathways to economic stability for those impacted by long-term incarceration.

Skills

Content management
Marketing management
Marketing strategy
Sales
Social media strategy
Google analytics
Google adwords