Session Overview
I need help with Google Grant Ad strategy. We hired a consultant, but we were not seeing any traffic convert to donations or leads. I need help from an expert in Google ads, that can show me how to add keywords and urls to existing campaigns so that I can take control of this area myself.
Nonprofit Overview
The American Foundation for Children with AIDS (AFCA) is a non-profit organization providing critical comprehensive services to infected and affected HIV+ children and their caregivers. Our programs are efficient, promoting self-reliance and sustainability. Since 2005, in collaboration with our in-country partners, we have served tens of thousands of families in some of the most underserved and marginalized communities in Africa. Our areas of impact include: medical support, livelihoods, educational support and emergency relief.