I was hired as the Executive Director of Friends in April 2022 and have spent the past 10 months organizing accounting practices, reaching out to shareholders, and building relationships with library administration and staff. The next thing to address is the lack of a coherent strategy for social media engagement. Our needs are twofold -To provide information about our ongoing used book sales, one of our biggest areas of revenue, and to thank our sponsors and donors. Specifically, I am looking for help crafting a strategy that ties to our calendar of events and hands-on instruction in how to create visually appealing posts. I am an excellent writer but need help with finding the right tools to craft and schedule posts. We are planning on doing a strategic planning process this year but that is for naught if we cannot communicate it to our supporters. Based on surveys, most of them find out about our activities through social media.