Mission And Vision Statement Development

We are seeking a skilled volunteer to refine and enhance our mission and vision statements to better communicate our purpose, values, and long-term goals. This project involves clarifying our messaging, ensuring alignment with our initiatives, and making the statements more compelling and impactful. The volunteer will help us create a concise, inspiring, and action-driven statement that effectively represents 21&You. Our current statement is "Our mission is to provide advocacy, educational resources, and communities of support that uplift and empower our community."

A well-crafted mission and vision statement will strengthen our brand identity, improve community engagement, and make our purpose clearer to donors, volunteers, and partners. We have already gathered internal feedback, reviewed industry best practices, and identified areas where our messaging can be more impactful. Once completed, our team will actively use the revised statements in grant applications, fundraising materials, and digital platforms to enhance our outreach and credibility.

We will provide background on our organization, core programs, and impact areas, along with feedback from our team and community members. Regular check-ins and collaborative discussions will ensure the new statements accurately reflect our mission while maintaining clarity and emotional connection. Once finalized, we will integrate the updated statements across our website, marketing materials, and donor outreach efforts.