Google Ads Development

We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow awareness and impact community members. This project may include the following activities:
-Development of our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

The volunteer will support our mission by maximizing our Google Ad Grant, which will allow us to raise more awareness of LGS, increase our advocacy efforts, educate and support more patient-families impacted by LGS, and reach more potential donors. That is HUGE for our nonprofit!