Google Ads Optimization

We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

By helping us manage and optimize our Google Ad Grant, volunteers will directly support the International Servant Leaders Museum’s mission to inspire peace, progress, and prosperity through the stories of servant leaders from around the world. This project will allow us to reach wider audiences, welcome more visitors, and connect with families, students, and community members who may not otherwise discover our exhibits and programs. With your time and talents, you will help us amplify servant leadership, expand our impact, and inspire others to lead with compassion and service.

To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.