Boost Our Impact with Google Ads

Face Friends Foundation is seeking a skilled volunteer to help us make the most of our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
- Development of or updates to our nonprofit's Google Ads strategy
- Training one or two staff members on how to update Google Ads and monitor their performance
- Setting up integration between Google Ads and Google Analytics
- Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

Your expertise in digital marketing can help us reach more clients and expand our community impact. We are seeking volunteers through Taproot to leverage our Google Ad Grant and dramatically increase our online visibility. This project is a low-commitment, high-impact opportunity for skilled marketers to make a tangible difference.
By optimizing our Google Ads campaigns, you will help us:
- Raise brand awareness: Increase our online presence to connect with more community members who need our services.
- Grow our volunteer base: Reach new, passionate volunteers who are actively searching for causes to support.
- Secure new funding: Attract more donors who believe in our mission and want to make a financial contribution.
- Expand our reach: Share our story with a broader audience and increase the number of people we can serve.

To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.