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Marketing Strategy

Arts, Culture, & Humanities

Relevant Skills

Copywriting Marketing Strategy Social Media Marketing

Published Date

Posted December 01, 2025
Arts, Culture, & Humanities

Social Media Content Calendar & Copywriting

Project
Remote
Wells International Foundation
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We're looking for a volunteer to help us save time and be more strategic with our social media presence.

Specifically, you'll create a template for a one- to two-month social posting calendar that we can leverage to make managing our multiple social media channels easy.

You'll draft copy (including hashtags) for the number of posts you deem optimal and make recommendations to customize our content for different platforms. You will recommend the number of hashtags that best serve each individual platform (LI, FB, IG, and YouTube).

We use Later to automate our social media postings.

The final deliverable will be the calendar template you create filled with the optimal number of posts you recommend.

You're a great fit for us if you're passionate about our mission, you have a background in managing professional social media accounts, and you can spend ten hours over one to three weeks on this project.
We intend to raise awareness of our nonprofits past successes, current programs, and future plans to encourage donations to our organization.

We believe that list building through social media will be a key element of our success.

Note that we wish to focus on list building, NOT asking for funds, using social media.
We are currently posting YouTube videos about our nonprofit's 10th anniversary celebration. The following is our publishing schedule:

Happy Thanksgiving - publish on November 26
In-person Houston event - publish week of Dec.1
In-person Paris event - publish week of Dec. 8
Philly ELEVATE experience at Newark Liberty International Airport - publish week of Dec. 15
Happy Holidays (Christmas/Kwanzaa/Hanukkah - publish week of Dec. 22

We also want to announce the following:
WIF blog - Interview with Paris College of Art Inaugural Dean of Student Success Alana Manga
Mentoring Matters article - Alana Manga
ED’s Results Measurement Mastery certification - to be framed as advancement for WIF’s programs
ED’s Social Media Marketing certification - to be framed as advancement for WIF’s infrastructure
ED’s YouTube Global Lifestyle video feature
WIF's Women's Empowerment initiative - L³ Alliance Women’s Circle

You'll have access to a file of photos and logos for use in the postings you create.

Wells International Foundation

Location

Houston, Texas

Website

https://wellsinternationalfoundation.org

Member Since

Mar 2024

Completed Taproot Plus Partnerships

0

Organization Mission

The Wells International Foundation (WIF) is a U. S. non-profit organization whose mission is to empower women, children and youth, and persons of African descent to realize their highest potential through arts, literacy, study abroad, and other educational and cultural programs. We are building a network of global citizens who embrace inclusiveness and foster a spirit of cooperation throughout the world.

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