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Marketing Strategy

Youth Development

Published Date

Posted January 22, 2025
Youth Development

Google Ads Development

Project
Remote
GIRL NOW, WOMAN LATER, INC
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* 1 person has applied to this opportunity

We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

Our goal is to optimize the site to effectively attract donors and supporters. This is a great opportunity to develop or enhance your website management skills while contributing to meaningful social change.

To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.

GIRL NOW, WOMAN LATER, INC

Location

Marietta, Georgia

Website

https://www.girlnowwomanlater.org

Member Since

Jul 2021

Completed Taproot Plus Partnerships

2

Organization Mission

Girl Now, Woman Later, Inc., founded in 2020, is a 501(c)(3) nonprofit organization dedicated to helping girls in Burkina Faso (a country in West Africa) learn to manage their menstrual cycles, stay in school and flourish into well-educated women. The majority of girls in Burkina Faso lack menstrual healthcare, and this negatively impacts their schooling, often resulting in the involuntary termination of studies.

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