Case for Support

Our organization would like to work with a marketing professional to craft a Case for Support. Having a Case for Support is an essential step in effectively communicating our organization's mission, goals, and needs to potential donors, stakeholders, and supporters. A compelling case for support can inspire others to contribute financially or in other ways to help our nonprofit achieve its objectives.

We envision a marketing professional conducting some discovery to gain a deep understanding of our nonprofit's mission, vision, values, and goals and consider the impact our organization aims to make and the specific programs or initiatives we undertake to achieve that impact. The professional would then help us draft a Case for Support with respect to our target audiences (individual donors, foundations, corporations, or other potential supporters). The Case for Support should include sections addressing: the need, our solution, demonstrated impact, goals and strategies, financial needs, call to action, and recognition & stewardship.

This would include several rounds of review and feedback with the nonprofit leadership and any necessary training for how to use the Case for Support.

Through working with our mission, the volunteer will help more low-income individuals receive pro bono legal services as well as jazz students receive scholarships. During the 2024 calendar year, eight Jazz4Justice concerts were presented in seven cities across the Commonwealth of Virginia: Richmond, Charlottesville, Newport News, Warrenton, Falls Church, Fairfax, and Fredericksburg. We estimate $120,000 was raised across the Commonwealth of Virginia for Legal Aid and music education. In each location, proceeds are shared by Legal Aid and music programs.

The marketing professional would have regular access to our executive leadership and relevant team members will be directed to allocate time to meet with the professional during the discovery process. We are also prepared to furnish the necessary financial data and current marketing collateral. We will also make sure that the professional has full access to all materials relating to how we deliver our programs. We have pictures, an annual report, and events on our website. The beneficiaries of Jazz4Justice concerts are organizations that provide legal services and music education.