Complete these steps to get the most out of Taproot Plus


Express your interest and select the time you would like to schedule a conference call with the nonprofit.


Familiarize yourself with the nonprofit. Do some quick research and skim through anything you can find such as their website and/or social media.


You'll have an 1 hour call to help a nonprofit leader navigate their challenge.
Irvington, New York
Marketing Strategy
6 projects

Member since 2020-09-18

Session Overview

Our nonprofit needs to recruit 4,000 adult volunteers annually. We run a virtual program that pairs volunteers with Ukrainians for online conversation practice - think penpals but via Zoom. Anyone who speaks English is eligible - no special skills or experience is required, volunteers can live anywhere, and the commitment is 1 hour/week for 3 months.

With the nationwide downturn in volunteering as well as plummeting interest in Ukraine, our recruitment strategies are no longer working. We need help developing a new strategy.


Nonprofit Overview

ENGin provides free, high-quality speaking practice for English learners in Ukraine while offering English speakers all over the world a flexible and rewarding volunteer opportunity. We work with high school and college-age students.


Marketing strategy