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Marketing Strategy

Housing & Homelessness

Relevant Skills

Advertising Content Management Marketing & Communications Marketing Strategy Social Media Marketing

Published Date

Posted May 08, 2025
Housing & Homelessness

Fundraising and Event Promotion through Digital Marketing

1-Hour Consultation
Remote
Rod's House
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We have a social media policy of giving 90% value, 10% ask ... that way, when we do have a fundraiser to promote, it doesn't feel like our social media is just a megaphone of asks.

Still, there have been situations where we promoted a fundraiser through email and socials where we didn't get high return. Currently, we're promoting a huge event and aren't seeing a lot of traction with ticket sales.

I'm looking for:
- Someone to glance through our Instagram and/or Facebook, site pages, and/or email marketing if needed
- Honest critique on what we could improve on!
- Big "what not to do" if the person sees it
- Perhaps insight on when to point to things we can do differently versus context/outside factors contributing to our results
- Consultation on what works and how to move forward

Rod's House

Location

Yakima, Yakima County

Website

https://rodshouse.org/

Member Since

May 2025

Completed Taproot Plus Partnerships

0

Rod’s House works to end to youth homelessness in the Yakima Valley and Lower Valley. We engage with volunteers, donors, and the community to help break the cycle of homelessness. Together, we can ensure young people’s basic human needs are met, that: they have a safe, stable home – permanent, positive connections – meaningful education and employment opportunities – behavioral and physical healthcare – all while supporting their individual abilities.
Employment & Job Training
Housing & Homelessness
Hunger
Youth Development
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