Brand Development
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Brand Development for New Interdisciplinary Cultural Nonprofit
The Diaspora Vibe Cultural Arts Incubator will join with the Books & Books Foundation, Miami Light Project, O-Cinema, and Sweat Records to create a one-of-a-kind, nonprofit interdisciplinary cultural home in Miami doing business as The Agora. This new destination will be owned and operated by The Miami Cultural Coalition, a newly created nonprofit entity of the five founding partners. The Agora will generate year-round creative engagement for diverse local, regional, and worldwide artists and visitors. It will reflect, renew, and build community and the arts field in and beyond Miami for generations to come. The Agora seeks the design of a Brand Expression that will communicate its value proposition to secure founding investors and site acquisition in FY23 and FY24.
Brand "The Agora," Miami's first multi-genre culture hub that welcomes lovers of live and visual arts, vinyl and film, music, reading, and dialogue under one roof with nothing like it far and wide. Design the look, feel, and invitation to build new levels of community where experienced culture makers lead the gathering in North Miami for good. We need you to work with us to give voice to our values in town halls, for site identification with founding investors, and to lead The Agora's Capital Campaign to achieve key strategic success.
Diaspora Vibe has entered into the process with its partners to create the Miami Cultural Coalition (MCC) and MCC has selected its DBA, The Agora.
An Architect has been engaged to develop Schematic Renderings of The Agora concept.
The Miami location has been identified.
Once the project is complete, a Pitch Deck will be completed for presentation to the partner Boards, the City of Miami, and to key Funders to test feasibility.
Additionally, the following is poised for development:
FY23 and FY24 Collateral Material:
Funding feasibility Deck (Top 5-10 National and Local Government and Foundation Funders)
Funding Applications
Property/Developers Presentations (Government and Private)
Bank Financing Presentations (Construction Bridge loans)
Community Town Hall Presentations
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