Stakeholder Research

We are looking for a volunteer who can conduct a stakeholder research initiative for our organization.

Our organization Show and Heal needs a clear vision of who we trying to engage in our programming, fundraising, and partnership efforts. We are hopeful that intentional research on our organization’s core stakeholders can help ensure that our messaging hits all the right marks. This project will include: gathering and analyzing information about target demographics, ideal forms of outreach, and/or what worked well or not during past outreach drives. This research could include digging into what our expected stakeholders are reading, who they’re influenced by, where they live, and demographic details. Your research could also fuel the work of building user personas: a mock-up of Show and Heal's ideal individual donor, corporate partner, hands-on volunteer, or foundation partner.

By synthesizing this information, you will empower our team to make better, data-backed decisions on how to progress toward our mission's goals.

We are a small, volunteer-run team, with limited resources. Therefore, we need to make sure our fundraising and partnership efforts are wisely exerted, conserved where possible, and best utilizes our bandwidth. This in turn will enable us to scale our programs around mental health, diversity education, and yoga as a holistic practice. Ultimately, we hope to cultivate genuine, long-lasting partnerships which can continue to grow. Your expertise, methodology, and research will guide us in answering the following questions: Who should we be appealing to? Where to spend our efforts? Who are our stakeholders? So we can make the deepest impact in the communities we serve. Check out our services here: http://showandheal.org/services

To prepare for this project, we have outlined who we believe our current core audiences are and who our aspirational audiences will be. You will have dedicated team members to work with on this project. We plan to implement the results of this research project by creating promotional materials tailored to the identified stakeholders, then contacting them to pursue fundraising, partnership, or services. We're looking for someone who has at least 2-3 years of experience.