Project Overview
We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health
Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.
We have a Google Ad Grant, and with the right Google Ads, we can bring in more support for our students through our monthly giving program and charity hikes.
To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.
Nonprofit Overview
Make A Difference (MAD) Now is a registered 501c(3) award-winning non-profit on a mission to make youth job ready. We provide quality education to disadvantaged children and youth so they have the tools to become self-sufficient, contributing citizens of the world. Our mission is achieved via scholarships, career training and school improvement. In line with the 2030 Sustainable Development Goals, we’ve been providing scholarships to hardworking youth from disadvantaged backgrounds and creating innovative educational programs and facilities since 2008.