Social Media Strategy

Are you passionate about social media and eager to gain valuable experience? Join our dynamic team at PESC (Parent Education and Stabilization Course) as a Social Media Specialist! This is a fantastic opportunity to work on short-term, capacity-building projects with our Fractional CMO, who has over 30 years of marketing experience.

Project Details:

Overall Duration: 9 weeks

Capacity-Building Projects:

Implementing the Social Media Graphics

Design up to 10 graphics for social media posts, ensuring brand consistency.
Social Media Designs for IG, FB, LinkedIn (Concurrent with Content Calendar Creation)

Audit current brand messaging.
Provide recommendations for improvements and alignment with our mission.

Why Volunteer with PESC?

Great Exposure in Florida: Your work will be seen by a wide audience across the state, enhancing your portfolio and professional reach.
Mentorship from an Expert: Gain invaluable insights and guidance from our Fractional CMO with decades of experience in the industry.
Make a Difference: Help us raise awareness and support for parents of children with disabilities through impactful social media campaigns.

What We Offer:
-Enhance your resume with real-world experience in social media design and marketing.
-Receive mentorship and support from experienced marketing professionals.
-Get recognized for your contributions at state-level events and publications.
-An opportunity to make a significant impact in the lives of families dealing with special needs.
-Recognition on our website and within our community for your valuable contribution.
-Experience working with a dedicated team in the field of parent education and special needs.

For the social media designer and messaging specialist role at PESC, we have made several preparations to ensure the project’s success:

Preparations Made for the Project:

Access to Top Online Platforms: We provide access to leading social media and design platforms to create engaging content and effectively reach our target audience.
Collaborative Environment: You will work closely with our in-house team of marketing professionals and community outreach experts, ensuring a cohesive and well-rounded approach to our social media strategies.
Guidance from Experienced Leadership: Our Fractional CMO, who has over 30 years of experience in marketing, will provide mentorship and strategic direction to guide your efforts.

Implementation Plan:

Target Audience Engagement: Utilize top online platforms to design visually appealing and impactful content tailored to our audience of parents, educators, and community members.
Integrated Campaigns: Collaborate with our marketing and community outreach teams to develop and implement integrated social media campaigns that align with our mission and goals.
Performance Analysis: Monitor social media performance using analytics tools to measure the success of campaigns and make data-driven adjustments to optimize engagement.
By providing access to advanced tools and fostering a collaborative environment, we ensure that our social media initiatives are impactful and aligned with our organizational objectives.

If you have the skills and drive to help us enhance our social media strategy, we would be thrilled to have you join us!