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Marketing Strategy

Relevant Skills

Communications Marketing Strategy Public Relations

Published Date

1 year ago

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Community Development

Develop Messaging for Civic Engagement Nonprofit's Tech Platform

Project

Remote

BlockPower

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We're looking for a volunteer to help develop messaging that clearly explains our technology platform, which helps organizations build networks of their constituents, and the value it offers! These networks empower their constituents to encourage their family members, friends, and neighbors to take small but powerful actions, such as registering to vote, making a plan to vote, getting a library card, checking their credit scores, and getting qualified for government benefits.

We have a very innovative platform that can be used by a lot of nonprofits--now need help explaining its value to our potential partners! We'll incorporate the messaging into our website and marketing materials like one pagers, a pitch deck, and an explainer video.

We have a lot of documentation and can also do a walkthrough of the platform so you can see the platform in action. I can also make myself available to help onboard!

BlockPower

Location

Website

http://www.blockpower.vote

Member Since

Sep 2020

Completed Taproot Plus Partnerships

BlockPower was founded to increase Black voter turnout and civic engagement in this election cycle and beyond. It is powered by a platform that makes grassroots get-out-the-vote efforts more efficient, effective, and safe by enabling contactless voter engagement and using data to guide outreach. The platform assists in recruiting, training, and paying Black micro-organizers (Ambassadors) to identify, motivate, and empower Black non-voters (Triplers) they already know. We have partnered with the New Georgia Project (one of Stacey Abrams' groups), Black Leaders Organizing for Communities in Milwaukee, and Color of Change in Florida and are supporting efforts in North Carolina and Arizona to invest directly in Black communities and amplify Black voices. By focusing relational voter engagement efforts in these three key states using the BlockPower model and platform, we can change the course of the 2020 general election to ensure a more just, equitable, and progressive future.

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